WELCOME
If you visited the previous edition of the Janssen Ellison Company website, you know it was chock full of business wisdom about the various ways established companies and entrepreneurs can grow their businesses using advanced "third wave" franchising techniques. The good news is that this completely rebuilt site has even more free information.

WHAT'S EVEN BETTER THAN FREE?
Incredibly valuable. What's incredibly valuable? The new knowledge tools we're putting together for our new Franchising How-to Store. We've resisted doing this for years, but so many of our website visitors have told us how bad the existing "off the shelf" franchise information is that we finally relented. These new knowledge products are an inexpensive way of answering a number of important business growth questions. Here are a few

What are the real steps in franchising our existing business?

Is my franchise business idea viable?

How do I get franchise legal documents that will protect me from the "horror stories" I've heard about?

How can our company sell more franchises in today's competitive franchise marketplace?

How can we position our brand for stronger growth?

We've got problems: how can we resolve conflicts in our franchise system? And how can we avoid them in the future?

If any of these questions are of interest to you, take a look at our new Franchising How-to Store page for more information.

NEW ARTICLES IN THE PUBLICATIONS SECTION
To enhance the way we deliver articles, we've completely restructured the articles in our Publications section as Adobe Acrobat PDF files. We've also added the full text version of our groundbreaking Starburst Report. If you're an existing business looking for new growth strategies, we urge you to download this free 20 page report. It could change your future.

MORE NUGGETS INSIDE
Our business is helping companies grow. To see how we've helped companies like Mobil, Marriott, IBM and more, click on the Clients button and check out some of the project profiles. You might also want to spend a little time at our On Franchising and Third Wave at Work pages. Or just click around and tap into the wealth of information you'll find here. And come back soon. Something new is always brewing.


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Growth is simultaneously structured and creative. Throughout this site we use fractals to symbolize this obvious -- but sometimes forgotten -- reality. These graphic representations of mathematical arcana are also interesting in an of themselves.